Metaverse: Price Of Metaverse Real Estate Is Skyrocketing
Ten days ago, Nike made the headlines when it announced NIKELAND, its own virtual space in Roblox modeled after its real-life headquarters. This move was followed by Adidas, which teased a collaboration with Sandbox, a blockchain-powered virtual world and followed up with a partnership with crypto exchange Coinbase. This sudden rush from large consumer brands to…